The PWF Difference

PWF Jr Naturalist class on whalewatch cruiseWe are a world leader in marine ecotourism. Since 1980, we've carried more than 5 million delighted guests on our PWF Eco Adventures cruises.

TripAdvisor, Yelp, guidebooks and travel writers consistently give our cruises rave reviews. But PWF Eco Adventures is not your ordinary cruise company.

All Profits Support Pacific Whale Foundation

When you buy a ticket on an eco-adventure cruise, you know your money is supporting Pacific Whale Foundation's work to protect our oceans through science and advocacy. Since 1980, we've raised hundreds of thousands of dollars to support marine research, education and conservation programs on behalf of the ocean.

Driven by Science, Based on Research

Early pioneers in non-invasive whale research, we are recognized today for our decades of marine research, including studies of coral reefs, wild dolphins, toothed whales and humpback whales. When you cruise with us, you'll get the latest facts and findings about marine life. We gather data about the wildlife we encounter on all of our trips. On some of our cruises, we have a researcher on board, gathering additional data for our studies.

View our research activities >

Certified Sustainable Tour Operator

Sustainable Tourism CertifiedOur unwavering commitment to environmental sustainability and educational programming are the defining features of our eco-adventures. We provide up-to-date, science-based interpretation on all tours, while also ensuring that our operations are as environmentally friendly as possible. We are a proud member of the Hawai'i Ecotourism Association and are a Certified Sustainable Tour Operator in the State of Hawai'i.

Learn more about our sustainable tourism certification >

Boats to Boast About

We have invested in the most modern and environmentally-sound catamarans on Maui. Our vessels feature SmoothCat technology for an ultra-comfortable ride and run on energy-efficient, low-emissions engines. PWF developed and outfitted all of our vessels with whale protection devices, the first devices in the world for commercial vessels that guide whales away from propellers and running gear.

View our fleet of vessels >

Our People Make the Difference

Every PWF Eco Adventures cruise is led by a team of certified Marine Naturalists, all of whom hold graduate or undergraduate degrees in marine biology, ecology or related sciences. In addition, our staff must complete our rigorous certification program, which includes testing their knowledge about Hawaii's marine environment, local geography and culture, their presentation skills and Red Cross CPR, First Aid and Lifesaving Certifications.

Meet our certified Marine Naturalists >

Dolphin SMART Recognized

Dolphin SMART logoIn January 2015, we became a proud participant of NOAA's Dolphin SMART program. This important wildlife viewing and education program provides guidelines for responsible dolphin watching tour operators.

Read our Dolphin SMART Press Release >

Protecting the Environment

We are recognized worldwide as an ecotourism leader. Whether it be using bio-compostable plates, cups and utensils; sourcing locally grown fruits, vegetables and meats for our trips to reduce our carbon footprint, or leading the charge by establishing a strict wildlife watching code, it is our mission to be advocates for marine life, the ocean, and the planet.

We follow environmentally friendly Green Practices >

Ideal for Families and Beginners

If you've never been on a boat, or used a snorkel, don’t worry. Our staff will provide the equipment, instruction, support and encouragement to help you feel 100% comfortable with the ocean. For kids, we offer a free Junior Naturalist Program on our cruises.

Safety is Important to Us

When it comes to our guests’ safety, we pride ourselves on not only meeting, but exceeding all industry standards. For example, the U.S. Coast Guard (USCG) requires two to three crew per vessel and that half are CPR and First Aid certified. On our eco-cruise, you will see up to seven crew members per cruise, all of whom are certified in CPR at the professional level for treating adults, infants and children. They are also certified in first aid and oxygen administration. Our first aid kits on each vessel are extremely well-stocked, with multiple oxygen set-ups, backboards, neck-braces, and complete AED (defibrillator) set-ups.

The State of Hawai’i has no specific standard when it comes to certified lifeguards on vessels, but all our crew members on snorkel trips are lifeguard certified. We also offer our guests multiple free options for flotation devices, and our crew offers a brief 'snorkel 101 class' for those who want a refresher or an introduction to snorkeling. We employ a USCG licensed Maritime Safety Coordinator who conducts in-house American Red Cross certifications, safety drills and  trainings and oversees all safety aspects to insure our guests receive the most safe and comfortable cruise as possible.

Award Winning Food and Drinks

We are proud to announce that Three's Bar and Grill is now our official caterer on all of our cruises. Three's award-winning cuisine has garnered them the following recognition:

  • Best Happy Hour on Maui 2015
  • Runner-Up Best Fish Sandwich 2015
  • Best Fusion Restaurant by Maui Time Magazine 2013-2014
  • Runner-Up Best Happy Hour on Maui by Maui Time Magazine 2013-2014
  • Featured in Pacific Weddings Magazine Winter / Spring 2014 Issue

With every cruise, guests can be sure that their meal will be prepared by some of the top chefs Maui has to offer!

And, visit Three's Bar and Grill in Kihei during your stay for more great food - Go to for more information.

Three's Bar & Grill chefsThree's Bar & Grill entrance